A friend of the studio came to us for advice on what to do with Google AdWords for his website based in Rome, Italy. We were concerned with the look of the site first before we focused on search engine optimization and web search marketing. The site was homemade and not done very well, so we didn't see how visitors could develop any immediate trust. We saw immediate results in traffic converting to inquiries and tours being booked. Once the appearance of the site reflected the attention and care the owner put into his business, it made it possible to use AdWords to increase exposure effectively. The top of the list does not always mean you will see more visitors converting to sales. You must gain the trust of your prospective customers visually.
"Dear Tim, and staff, We just want to thank you for the hands on and professional attention we received during the design and implementation of our two business websites. The sites came out beautiful and we couldn't be happier, your company is top notch! Almost immediately after the sites went live we noticed an increase in website traffic and referrals, your search engine optimization allows our sites to post high on search results for a large number of keywords. Your back end website programming not only ensures website functionality but also allows us to easily upload new photos and track where our website traffic originated from, this has proven to be a valuable asset in streamlining our advertising. We are glad we decided to upgrade our old sites and very happy we found a good company to handle the job properly."
—Joseph D'Asaro, Westchester Automated Gate & Salem Fence Co.